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Common mistakes in corporate website design
The 21st century business card is a website. Everybody knows that but, unfortunately, not all the companies act with this in mind and they make common mistakes when creating their corporate website design. According to the Central Statistics Office, 75% of the...
How to choose the best WordPress business theme
If you are looking to create a website with the best Content Management System, then the most important step is how to choose the best Wordpress business theme to attain your digital goals. The sections below highlight what key points you should bear in mind when you...
5 ways to boost your search engine profile
Search Engine Optimisation, or SEO for short, provides you with a competitive advantage over your competitors when potential customers are searching online for the products or services that your business offers. SEO is a combination of tools and techniques used to...
Facebook for Business
Did you know that 92% of all consumers report that a word-of-mouth recommendation is the "leading reason they buy a product or service"? (Nielsen & Roper, 2012). This is due to a customer's faith and trust in someone's opinion and in the connected world we now...
Website Grants
Did you know that 78% of internet users carry out product research online? (Society of Digital Agencies, 2016) If you don't have a website, you are reducing your target market. With our assistance, we can help you attract these customers. What's more, the Department...
10 Web Design Terms You Need To Know
Web Design can be a very intimidating venture for those who are new to it. It contains language all on its own. Whether you are creating a website on your own, or working with a Web Developer, this list of 10 Web Design terms will help you better understand the...
Is Search Engine Submission Necessary?
The simple answer is no - search engine submission isn’t necessary. The majority of search engines nowadays (most notably Google) crawl and index pages by following links. Using that logic, a single inbound link from any already-indexed page will identify your page to...
Can Any Inbound Linking Hurt My Ranking?
The answer is simple - inbound linking cannot hurt your search ranking. How is this known for certain? Well, for one, if inbound were to hurt your rank, your competitors would continually link to your site from link farms. Such a scenario is beyond your control. For...
The Importance of Anchor Text in Back-links
The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When initiating a linking campaign, it is vital that external sites link using the appropriate keywords and terms in the...
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